Monday, 29 February 2016

Benefits of M-Commerce

Benefits Of Mobile Commerce In Real Time
With the fast moving world, M-comm or M-commerce is no more a future trend, rather we would say, it is a revolution for the ecommerce businesses, leaping in a step closer to the consumers. Before we move in detail about Mobile commerce, let’s see what M-commerce is in real.
M-commerce or Mobile Commerce is a business transaction that is made through your mobile devices or optimizing your online business for mobile phones as an application, which clearly means mobile commerce is not confined to ecommerce verticals alone.
How Does Mobile Commerce Benefit Businesses?
There are many features that add on to the list of advantages. To start with,
Personal Touch – Push Notifications:
Notifications are known as the delivery system, which builds in the bridge between business and its potential customers. These notifications are prompter in delivering offers and discounts, and reaching the customers better since mobile devices are often carried along almost everywhere.
m-Commerce apps enabling push notifications helps in improving conversion rate of the business by targeting the precise customer with efficiency.
Instant Communication:
While most of us shop online, we always look forward for instant response and attention from the ecommerce site. However, with the m-Commerce world, instant communication stands acts like a game changer. No more waiting for email response or call on hold scenarios. Live chat assistance, one click calling feature and toll-free help desk benefit customers in accessibility towards the business as per their convenience.
Track Your Location:
This is one advantage, which is must-have advantage to triple the conversions.
Location based notification help the local businesses, to offer personalized discounts targeting procurers who purchase with certain regularity. With a recent study, we discovered that notifications with a personal touch are much more appreciated on a higher rate compared the typical marketing emails. Also, location tracking helps the customer to track their goods, locate the nearest transportation service, etc.
Promotional Mediums – Omni-Channel Experience Is The New Trend
Businesses powered through m-Commerce have plethora of opportunities to promote, add in value to their services. From the list of advantages like Push Notifications, Offers and Discounts, Coupon Codes, Happy Hours, Daily Deals, Special Price For Registered Customers, Free Shipping and much more, only brings you new registrations and happy customers. And with effect of word-of mouth, your business marketing gets viral and customers starts pouring in heaps.
Everything is combined together, contributes towards a seamless omni-channel experience. An uncompromising user experience is provided for the consumers who have direct access to the brand or the company via social media apps or the exclusive app of the brand. Omni-channel is all about optimizing the user friendly content and interface on the device, to provide a seamless shopping experience, flourishing your businesses in leaps and bounds.
So where do you belong? Are you still getting the hang of the m-Commerce world and rolling your show on your Ecomm websites? Come over to mChannel, the ultimate mobile app builder, securing your information and providing you with customizations you wish to enable in your latest Mobile Application Development. Give us an opportunity to serve you with the best, phenomenal and customized mobile app for your Magento store in clicks.
And also, download our sample apps available for Android and iOS platforms readily available here, which is exclusively built for our customers to get an idea about our team work, aspects of designing and creativity.

Get in touch with us here and you can expect instant response from our end. We don’t like our customer waiting. Grab your chance and send us a query request, see how we will change your m-Commerce world in minutes.


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